2010 was a big year for Excel Homes. With a housing market that had a long way to go, Excel stayed strong and is all smiles as this year comes to an end.
The year started out with three launches that showcased Excel’s ability to recognize trends in the housing industry. The launch of the sprinkler system for residential units is an option Excel made available before many states mandated that they must be included. Excel paid close attention to trends home buyers were interested in and launched its Green Building Program to highlight all of the green features available for each home. The third launch, Starting Line Up home series, was appealing for the first time home buyer and provided a price tag recognized as an ultra-value. All three launches proved to be successful in starting out the year.
Throughout the year many modular manufacturers were still shutting doors because of the poor housing economy. In early June, Excel was happy to announce the re-opening of its Avis plant. This re-opening brought over 100 jobs back to the community and, in many cases, gave jobs back to employees who were laid off over the past year.
And who could forget Extreme Makeover: Home Edition. This was a great opportunity for Excel to overcome challenges faced in previous years, aid in the transition of a new management team and change the public’s perception about modular construction. As the season premiere on September 26, the episode was seen by more than 14 million viewers and positioned Excel as a leader in the modular industry.
It’s hard to mention only a few things that happened throughout 2010 because it was a busy year for Excel Homes. We encourage you to look back through our archive of blog entries for the year to read many of the other happenings. As always, you can also visit the Recent News section of Excel’s website to see what is currently going on.
Cheers to a new year that will be successful for both you and Excel Homes.